Phil Coop

Phil Coop

Auckland

Digital Transformation Director

Phil Coop

Digital Transformation Director

Phil manages Solnet's Digital Transformation consulting practice. He combines a deep understanding of business and marketing strategy with a passion for product and service design, customer experience and digital technology. With a track record of more than 15 years leading digital transformation programmes across a variety of industries, both in New Zealand and offshore, Phil helps Solnet’s clients deliver innovative products and services, improve customer satisfaction, build business agility, and reinforce digital culture.


Articles

How to build a convincing case for digital investment

Phil Coop | 25 May 2017

How to build a convincing case for digital investment

Business cases can often take weeks or even months to research and create. Any delays to approval could provide your competitors with an advantage. While many organisations appreciate the opportunities and risks that digital presents, one of the major stumbling blocks is the often long-winded and arduous process of getting investment approval at a level that will really shape the future business.

Introducing Rob Brough, Digital Experience Consultant

Phil Coop | 02 May 2017

Introducing Rob Brough, Digital Experience Consultant

Rob Brough has recently joined Solnet as Digital Experience Consultant so we thought we’d ask him a few questions to get to know what makes him tick.

Top-5 Takeaways from the 2017 IDC Government Insights Conference

Phil Coop | 05 Apr 2017

Top-5 Takeaways from the 2017 IDC Government Insights Conference

Recently, Solnet (in partnership with IDC and others) gathered together 30 CIOs from across government for a one day conference in Wellington - 2017 Government Insights. Here are our five key takeaways and lessons.

The Role of Digital Product Development in Digital Transformation

Phil Coop | 08 Feb 2017

The Role of Digital Product Development in Digital Transformation

In the last of our Four Ps of Digital Transformation series, we take a look at the most critical aspect for customer experience - product.

Utilising the right platforms to support your digital transformation

Phil Coop | 12 Dec 2016

Utilising the right platforms to support your digital transformation

Cloud services and cloud infrastructure are closely aligned with Digital Transformation. Continuing our series on the four Ps of Digital Transformation, we now discuss the importance of Platform.

Reviewing and optimising processes to support your digital transformation

Phil Coop | 13 Oct 2016

Reviewing and optimising processes to support your digital transformation

In our first article we introduced The Four Ps of Digital Transformation, - people, process, platform and product.

Developing people and culture to support your digital transformation

Phil Coop | 21 Sep 2016

Developing people and culture to support your digital transformation

In a previous article, we introduced the concept of The Four Ps of Digital Transformation - people, process, platform and product - In this article we take a deep dive...

The Four Ps of Digital Transformation

Phil Coop | 01 Sep 2016

The Four Ps of Digital Transformation

Digital transformation is the key to achieving business agility. The Four Ps of Digital Transformation present a simple and effective approach to delivering digital change.

The missed opportunities of great customer experience

Phil Coop and Solnet | 11 Jul 2016

The missed opportunities of great customer experience

The age of the customer will create both challenges and opportunities alike for businesses. Find out why user experience is more important than ever.

Digital Transformation events for CXOs in Auckland and Wellington

Phil Coop | 31 Mar 2016

Digital Transformation events for CXOs in Auckland and Wellington

How can Digital Transformation help your organisation move at the pace required to stay competitive?

Digital Transformation Summit, 7 March 2016, SKYCITY, Auckland

Phil Coop | 17 Feb 2016

Digital Transformation Summit, 7 March 2016, SKYCITY, Auckland

Phil Coop, Solnet's Digital Transformation Director is presenting and recommends the event for business leaders looking to accelerate their digital transformation programmes.

Is design just a commodity in today's digital world?

Phil Coop | 06 Feb 2016

Is design just a commodity in today's digital world?

In days gone by, in the print world, design needed to capture the attention quickly, draw the readers interest, and communicate a proposition virtually instantly.

How culture drives digital transformation

Phil Coop | 06 Jan 2016

How culture drives digital transformation

The combination of market fragmentation, the rapid rise of consumer choice and expectations, digital start-ups delivering niche propositions, changing media patterns, and global players entering local markets has created the perfect storm.