Phil Coop

Phil Coop

Auckland

Digital Transformation Director

Phil Coop

Digital Transformation Director

Phil manages Solnet's Digital Transformation consulting practice. He combines a deep understanding of business and marketing strategy with a passion for product and service design, customer experience and digital technology. With a track record of more than 15 years leading digital transformation programmes across a variety of industries, both in New Zealand and offshore, Phil helps Solnet’s clients deliver innovative products and services, improve customer satisfaction, build business agility, and reinforce digital culture.


Articles

Highlights from CIO-CMO Exchange 2018

27 Mar 2018

Highlights from CIO-CMO Exchange 2018

It can be uncomfortable but a quick internal baseline will help the organisation make strategy-driven decisions going forward.

Are your online customers satisfied? Key takeouts from DigitalDisrupt NZ 2017

12 Dec 2017

Are your online customers satisfied? Key takeouts from DigitalDisrupt NZ 2017

Business leaders recently gathered to share the progress and challenges New Zealand organisations are experiencing as they attempt to transform their organisations to leverage digital technologies.

Developing websites in SilverStripe CMS

3 Oct 2017

Developing websites in SilverStripe CMS

Darren - My experience with SilverStripe began with building sites in SilverStripe 2.3 in 2009. Prior to that, I had primarily been working with Joomla!, Drupal, and WordPress sites, and have also worked with eZ Publish, Magento, Typo3 and a smattering of smaller bespoke solutions.

How to build a convincing case for digital investment

25 May 2017

How to build a convincing case for digital investment

Business cases can often take weeks or even months to research and create. Any delays to approval could provide your competitors with an advantage. While many organisations appreciate the opportunities and risks that digital presents, one of the major stumbling blocks is the often long-winded and arduous process of getting investment approval at a level that will really shape the future business.

Introducing Rob Brough, Digital Experience Consultant

2 May 2017

Introducing Rob Brough, Digital Experience Consultant

Rob Brough has recently joined Solnet as Digital Experience Consultant so we thought we’d ask him a few questions to get to know what makes him tick.

The Role of Digital Product Development in Digital Transformation

8 Feb 2017

The Role of Digital Product Development in Digital Transformation

In the last of our Four Ps of Digital Transformation series, we take a look at the most critical aspect for customer experience - product.

Choosing the right platforms to support your digital transformation

12 Dec 2016

Choosing the right platforms to support your digital transformation

Cloud services and cloud infrastructure are closely aligned with Digital Transformation. Continuing our series on the four Ps of Digital Transformation, we now discuss the importance of Platform.

Reviewing and optimising processes to support your digital transformation

13 Oct 2016

Reviewing and optimising processes to support your digital transformation

In our first article we introduced The Four Ps of Digital Transformation, - people, process, platform and product.

Developing people and culture to support your digital transformation

21 Sep 2016

Developing people and culture to support your digital transformation

People, process, products and platforms are the essential elements to preparing your business for a digital future.

The Four Ps of Digital Transformation

1 Sep 2016

The Four Ps of Digital Transformation

Digital transformation is the key to achieving business agility. The Four Ps of Digital Transformation present a simple and effective approach to delivering digital change.

The missed opportunities of great customer experience

11 Jul 2016

The missed opportunities of great customer experience

The age of the customer will create both challenges and opportunities alike for businesses. Find out why user experience is more important than ever.

Is design just a commodity in today's digital world?

6 Feb 2016

Is design just a commodity in today's digital world?

In days gone by, in the print world, design needed to capture the attention quickly, draw the readers interest, and communicate a proposition virtually instantly.

How culture drives digital transformation

6 Jan 2016

How culture drives digital transformation

The combination of market fragmentation, the rapid rise of consumer choice and expectations, digital start-ups delivering niche propositions, changing media patterns, and global players entering local markets has created the perfect storm.