Our approach

We firstly work collaboratively to really understand both your customers' goals and your business objectives.

We follow a design thinking approach and include both internal and external customers throughout the design process. By developing lightweight interactive prototypes early we get valuable initial feedback from real users interacting with the product. 

Where possible we also draw on analytics, customer feedback and other data sources to inform design decisions. This applies equally when creating public-facing customer applications and internal-facing digital experiences for staff and partners.

 

Business benefits

Creating engaging digital experiences leads to improved customer satisfaction, loyalty and revenue.

Digital channels also provide valuable data and insights that help you understand customer trends and preferences to constantly improve and enhance the experience. When your digital channels provide a seamless, intuitive customer experience, your customers can self-serve, transact and manage their relationship with your business on their terms. 

Today, more than ever, investment in the digital customer experience is key to differentiating your brand and keeping your products and services relevant and competitive.

Our experience design services

You're in good company

We're helping leading New Zealand organisations design and deliver their digital futures.

ACC
BNZ
Dental Council
Fonterra
Inland Revenue
Kiwirail
Ministry of Business, Innovation and Employment
NIB

Our latest thinking

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Business Technology | 27 Aug 2020

Important considerations for implementing an ERP solution

It's time to implement a new Enterprise Resource Planning (ERP) solution. How can you accelerate delivery while ensuring success?

Narrowing the field of software options when choosing business management (ERP) software

Business Technology | 24 Jun 2020

Narrowing the field of software options when choosing business management (ERP) software

The real challenge often lies in adequately supporting the nuances of the business while integrating with existing technology.

What a digital government looks like

Technology | 6 May 2020

What a digital government looks like

How can digital technology be used to establish trust between governments and people while creating an efficient, user-centric, service delivery system that actively responds to citizens' needs?